Advanced Digital Marketing Certification Course (GCA)
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Advance digital marketing course in Panchkula
Are you ready to unlock the limitless potential of the digital world and harness it for your business or career growth? Look no further than Go Creative Academy’s Digital Marketing Course in Patiala. In an era defined by online connectivity and rapid technological advancements, mastering the art and science of digital marketing is essential for individuals and businesses alike.
Our course is designed to equip you with the knowledge and skills needed to thrive in the ever-evolving digital landscape. Join us on a transformative journey where you’ll discover the strategies, tools, and techniques to drive online success.
Course Includes
- 4 Months
- Internship
- Placement Assistant
- Resume Building
Creative Academy Advantage
Self-paced Learning with easy-to-follow courses
Specialized Courses designed by Industry Experts
GCA Student Support - Helpline from 10:00AM to 7:00PM
Level-up your Portfolio with guidance from experts
Earn a professional certificate and acquire Global Skills.
Kick-start your career with GCA placement assistance*
Hands-on learning with a complete skill-driven approach
Personalized one-on-one sessions with Mentors & Experts
Skills you will learn
INTR TO DIGITAL MARKETING
WEBSITE PLANNING & CREATION
SEARCH ENGINE OPTIMIZATION
GOOGLE ADS (PPC)
SOCIAL MEDIA MARKETING
YOUTUBE SEO & MARKETING
ECOMMERCE MARKETING
LEAD GENERATION STRATEGY
BLOGGING / VLOGGING
GOOGLE ADSENSE
Agency Building
Freelancing
Course Outcomes
- Deep understanding of digital marketing: Learn the different channels and strategies, and how they work together.
- Practical hands-on skills: Use digital marketing tools and technologies to create and implement campaigns.
- Targeting specific audiences effectively: Understand your target audience and create buyer personas.
- Mastery of content creation: Create high-quality content that is relevant to your target audience.
- SEO expertise for higher rankings: Optimize your website and content for search engines.
- Proficiency in paid advertising:Create and manage effective paid advertising campaigns.
- Social media marketing mastery: Use social media to connect with your target audience and promote your brand.
- Effective email marketing strategies: Create and send effective email campaigns to your subscribers.
- Data-driven decision-making: Use data to track and measure your results, and make informed decisions about your campaigns.
- Conversion rate optimization: Optimize your website and landing pages to increase conversions.
- Mobile marketing strategies: Optimize your website and campaigns for mobile devices.
- Staying updated with industry trends: Read industry blogs and articles, and attend industry events.
- Certification for career enhancement: Earn a digital marketing certification to demonstrate your skills to potential employers.
Course Brief
Our Digital Marketing Course is a comprehensive program designed to equip students and professionals with the skills and knowledge required to excel in the dynamic world of digital marketing. This course covers a wide range of topics, including SEO, social media marketing, content creation, paid advertising, email marketing, and analytics, ensuring that participants are well-prepared to create and manage successful digital marketing campaigns.
Course Outcomes
1.1. Objectives
1.2. Digital Marketing Fundamentals
1.3. Digital Marketing Channels
1.4. The Customer’s Digital Journey
1.5. Digital Marketing Strategies
1.6. Metrics and Analytics
1.7. Digital Marketing Tools and Technologies
1.8. Digital Marketing Compliance and Ethics
1.8. Case Studies and Best Practices
1.8. Trends and Future Outlook
2.1. Objectives
2.2. Introduction to SEO
2.3. Keyword Research and Analysis
2.4. On-Page SEO
2.5. Off-Page SEO
2.6. Technical SEO
2.7. Local SEO
2.8. SEO Content Strategy
2.9. SEO Tools and Analytics
2.10. SEO Audit and Troubleshooting
2.11. SEO Best Practices and Future Trends
2.12. Summary
3.1. Objectives
3.2. Introduction to Social Media Marketing
3.3. Social Media Platforms
3.4. Creating a Social Media Strategy
3.5. Content Creation and Curation
3.6. Illustration using Different Shapes
3.7. Social Media Advertising
3.8. Influencer Marketing
3.9. Social Media Analytics
3.10. Crisis Management on Social Media
3.11. Social Media Trends and Emerging Platforms
4.1. Objectives
4.2. Understanding Business Goals
4.3. Target Audience Identification
4.4. Competitor Analysis
4.5. Content Strategy
4.6. Multi-Channel Marketing
4.7. Paid Advertising Campaigns
4.8. Email Marketing Strategies
4.9. Data-Driven Decision Making
4.10. Conversion Optimization
4.11. Marketing Budget Management and Emerging Platforms
5.1. Objectives
5.2. Introduction to Content Marketing
5.3. Content Strategy Development
5.4. Identifying Target Audiences
5.5. Content Creation and Planning
5.6. Content Distribution Channels
5.7. SEO and Content
5.8. Email Marketing Strategies
5.9. Visual and Multimedia Content
5.10. Content Promotion and Amplification
5.11. Content Analytics and Measurement
5.12. Content Marketing Trends and Innovation
6.1. Objectives
6.2. Introduction to Email Marketing
6.3. Building and Managing Email Lists
6.4. Email Content Creation
6.5. Email Automation
6.6. Deliverability and Email Service Providers
6.7. A/B Testing and Optimization
6.8. Email Campaign Management
6.9. Email Marketing Metrics
6.10. Email Compliance and Privacy
6.11. Email Marketing Trends and Innovation
6.12. Content Marketing Trends and Innovation
7.1. Objectives
7.2. PPC fundamentals
7.3. Keyword research
7.4. Ad groups and keywords
7.5. Bidding and budgets
7.6. Quality Score checkup
7.7. Landing pages
7.8. Campaign management and optimization
7.9. Reporting and analysis
7.10. Conversion tracking
7.11. Remarketing
7.12. Shopping campaigns
7.13. Display advertising
7.14. Video advertising
8.1. Objectives
8.2. E-commerce marketing fundamentals
8.3. Search engine optimization (SEO)
8.4. Pay-per-click (PPC) advertising
8.5. Social media marketing
8.6. Content marketing
8.7. Email marketing
8.8. Conversion rate optimization (CRO)
8.9. E-commerce analytics
Who should take this course?
- Anyone who wants to create and edit videos from shots recorded sequentially using a mobile camera.
- Individuals interested in creating music-synchronized videos.
- People looking to produce teasers, promos, or trailers for upcoming products.
- Those who want to create short films, TV series, movies, or OTT video content.
- Individuals looking to create vlogs or other video content for social media.
- People interested in producing cinematic wedding videos.
- Anyone who wants to begin a career in Video Editing.
Pre-requisites
- Basic knowledge of computer operations
- Basic computer and internet skills
- Interest in digital marketing
- Ability to work independently and as part of a team
- Ability to stay up-to-date with the latest digital marketing trends and technologies
Technical Requirements
- Basic computer literacy and proficiency in using common software applications.
- Access to a reliable internet connection and a computer or laptop.
- Familiarity with web browsers and navigating websites.
- Knowledge of social media platforms and their functionalities.
- Basic graphic design skills or familiarity with image editing software.
Certificate
Testimonials
Well i have a great experience while learning here... They will provide you with the most comfortable environment specially for girls.. Very genuine fees..our mentor is the most kindest, humble and intellectual person.... I will definately reccomend you this Academy...
I am student in creative academy computer institute. I am Complete besic and now DCA diploma course one year in creative academy computer institute.I am every day enjoy in institute..my English speed 35and Punjabi speed 25.
I want to share my experience in this centre. Computer here are incredibly, fast and accurate. I really enjoyed attending classes here and teaching method is very effective. The environment of this centre is very nice it's so nice to sit here. Thankyou for explaining things where I can easily understand them. We truly appreciate you and your time you spent helping us all.
CREATIVE ACADEMY COMPUTER INSTITUTE. So, by reading the name of the institute you can guess that how creative will be the teacher of the institute. It was a great pleasure for me to meet such a kind and supportive teacher. Basically, I've done my Diploma in Computer Applications, The experience was really enjoyable and helpful. If you're passionate about skills like Video editing or Photo editing, then hurry up visit to creative academy computer centre to develop your editing skills.
Frequently asked questions
Digital marketing encompasses all online strategies and tactics used to promote products or services. It includes various channels like social media, email, search engines, and more.
A Digital Marketing course equips you with essential skills for a career in a rapidly growing field. It’s crucial for businesses to have a strong online presence, making skilled digital marketers in high demand.
Our course covers a wide range of topics, including SEO, social media marketing, email marketing, content creation, paid advertising, analytics, and more.
Anyone interested in digital marketing can enroll, from beginners to experienced professionals looking to update their skills.
No prior experience is necessary. Our course caters to beginners and offers advanced modules for those with more experience.
The course duration can vary, but typically it ranges from a few weeks to a few months, depending on your chosen level and pace of learning.
We offer both online and in-person options, providing flexibility to our students.
Yes, you will receive a certificate from Go Creative Academy, which can be a valuable addition to your resume.
Digital marketing skills are highly sought after across various industries. You can work as a digital marketer, SEO specialist, content creator, social media manager, or even start your own online business.
Course fees can vary, so please check our website or contact our admissions team for the most up-to-date pricing information.
You will have access to course materials, live webinars, discussion forums, and support from instructors to help you succeed.
We offer guidance and support for job placement, but we do not guarantee job placement. However, we do provide resources and assistance to help you find opportunities in the field.
To enroll, visit our website and follow the registration process, or contact our admissions team for assistance.
We offer flexible payment options, including installment plans. Please inquire with our admissions team for details.
Yes, we continually update our course content to reflect the latest trends and changes in the digital marketing industry.
